Thu 23 Sep 2021 @ 8:24
grapl ltd, owner of the Zenosis library of eLearning for the medicines and healthcare products industries, is delighted to announce the release of a new suite of courses on sales and marketing.
The industry has suffered massive monetary penalties imposed for breaches of legal and regulatory requirements on the marketing of products. These new courses will help companies to avoid incurring such damaging sanctions.
The first three courses in this new suite deal with advertising and promotion of prescription drugs in the USA. These will be followed soon by a course on interactions with healthcare professionals.
Sales and marketing personnel need to understand the legal and regulatory requirements that must be met when advertising and promoting prescription drugs in the USA. In addition, the courses will be of benefit to regulatory affairs and legal personnel involved with aspects of marketing.
The courses are:
- SAM01: Legal and Regulatory Framework for Advertising and Promotion of Prescription Drugs in the USA
- SAM02: Regulatory Requirements and Guidance on Advertising and Promotion of Prescription Drugs in the USA
- SAM03: Consumer-directed Advertising and Online Promotion of Prescription Drugs in the USA