Sales & Marketing
The medicines and healthcare products industry has suffered massive monetary penalties imposed for breaches of legal and regulatory requirements on the marketing of products. Our courses on sales and marketing will help you to avoid such damaging sanctions.
Our suite of courses deals with advertising and promotion of prescription drugs, and with interactions with healthcare professionals, in the USA. Please select any of the courses below to find a summary of its contents and an indication of those who will benefit from it.
Sales & Marketing courses
- SAM01: Legal and Regulatory Framework for Advertising and Promotion of Prescription Drugs in the USA
- SAM02: Regulatory Requirements and Guidance on Advertising and Promotion of Prescription Drugs in the USA
- SAM03: Consumer-directed Advertising and Online Promotion of Prescription Drugs in the USA
- SAM04: Marketing of Prescription Drugs in the USA – Interactions with Healthcare Professionals